Renell Shorter

An aesthetician and cosmetologist as well as an experienced business owner, Renell Shorter has applied her marketing and business leadership background across two different industries. She has served for more than 17 years as owner of Credit Diva of Dallas, through which she facilitates credit restoration services for individual clients. Renell Shorter has fulfilled these responsibilities while serving as an aesthetician and owner at salons in both Texas and Michigan.

As owner of Styles by The Lash Diva, a day spa in The Colony, Texas, Renell Shorter developed a business plan and budget as well as ongoing sales goals. She strategized the creation of marketing campaigns targeted at high-potential audiences, while offering lectures and presentations on the benefits of the spa's products and services. She served in these roles while simultaneously working as one of the salon's active stylists, in which capacity she offered up-to-date styling techniques and recommended hair care based on current best practices.

Renell Shorter took on this position following receipt of her cosmetology license, which she earned following completion of her studies at Regency Beauty Institute. She enrolled in these studies as an experienced aesthetician, having owned and operated the Lovely Lashes salon in Utica, Michigan, for more than three years. She opened this business with not only a formal training as an aesthetician but also a bachelor of science in business administration and marketing.